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How Shein, Zudio can ride $50 billion opportunity in India

Aug 27,2024
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The Fast Fashion sector in India saw a 30-40 per cent growth in FY24, significantly outpacing the overall fashion industry's 6 per cent growth. Shein's return with Reliance Retail aims to enhance the competitive landscape. Essential factors like trend identification, rapid production, efficient supply chains, and competitive pricing contribute to brands' success in this booming market.


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How Shein, Zudio can ride $50 billion opportunity in India
Aug 27,2024
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The Fast Fashion sector in India saw a 30-40 per cent growth in FY24, significantly outpacing the overall fashion industry's 6 per cent growth. Shein's return with Reliance Retail aims to enhance the competitive landscape. Essential factors like trend identification, rapid production, efficient supply chains, and competitive pricing contribute to brands' success in this booming market.
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